Mark Lassoff is the founder of LearnToProgram.TV, a Vernon-based company offering online programming training classes as well as in-person boot camps.

Lassoff has a long history of corporate programming training, and says it was a natural move to begin more consumer-oriented instruction. The relative low cost of launching an online business has created a considerable amount of demand for Lassoff’s self paced online video courses.

“I saw a hole in the market that we could fill,” Lassoff said, adding that professional courses usually start at around $3500 per week and involve taking time away from the office to be immersed in the training program. Lassoff’s online courses run between $50 and $200, competitive with what a programming instruction book might cost at a bookstore.

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Connect with Lon:

Lon Seidman is the host and producer of “Lon.TV,” a consumer technology video show that is on a number of platforms including YouTube and Amazon. He creates in-depth, consumer-friendly product reviews and commentary. His YouTube channel has over 300,000 subscribers and more than 100 million views.

In addition to being a full-time content creator, Lon is an adjunct faculty member at the University of Hartford (his alma mater) where he teaches a course in entrepreneurial content creation.

Prior to becoming a full-time creator, Lon was a partner at The Safety Zone, his family’s business that manufactures gloves and safety equipment. The company has locations around the globe and employs over 200 people worldwide. The Safety Zone was acquired by the Genuine Parts Corporation in 2016.

Lon is also active in public service, serving as the Chairman of the Essex Board of Education, a member of the Region 4 Board of Education, and as the Secretary / Treasurer of the Connecticut Association of Boards of Education. He was endorsed by both Democrats and Republicans for his re-election in 2021.

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